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Strategy Statement
By filling out this form you will receive an Indept Marketing analysis of your product/ service, Strategies, and Various KPIs along with a team of professionals who will help you Figure out your Growth Strategies
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About you
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Business / Advertising Objective
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Target Market/ Group / Audience
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Company Name
Designation
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Name of product / Service:
Product / Services description:
Website
Product and Market background (describe your story and history of your product/services))
Are we going for brand share (If you are new in the market or haven't captured more than 25% of the market you can choose brand share) or are we expanding the market(If you have captured more than 60-70% of the market than you need to select Expanding the Market )?
Are we going for a trial by non-users (Get New Customers) Or are we going to get Existing users to use more?
Do you have a USP (Unique Selling Point) or are we going to do Brand(Using Branding and Emotional arguments)?
Should we be using a logical argument(By using your USP) or a mnemonic (Brand) to be remembered?
Your Proposition / Promise / Benefit(The one crucial reason what someone will buy you product/Service):
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ICP:(Ideal Customer profile)
Describe Your audience
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